Author: Shreya Singh

June 26 is observed as the World Drug Day internationally, owing to the rise in drug consumption worldwide especially by the youth and the generalised glorification of the same through various films and celebrities. The United Nations General Assembly laid the foundation for the World Drug Day back in 1987, as a global reminder of the inevitable threat posed by unchecked substance abuse and alcohol consumption. This day brings together nations, communities and individuals to address the multifaceted challenges brought upon by drugs. The theme chosen for 2024’s World Drug Day is “The Evidence Is Clear: Invest in Prevention”. The theme fits the present situation of the world in regards to this topic, considering how various cultures and countries have refused to accept or even acknowledge the rising numbers of victims in their community. Ignorance might be bliss, but it never stops the consequences that stand ahead of us in time. Therefore, it is essential that we accept the reality and take corrective measures to control the present day situation and prevent it from becoming an irreversible fate.